Senior Marketing Manager

Location: UK (Hybrid) – 3 days a week in the London Office

About Us 

LemonEdge is a scaling FinTech company, with a vision to revolutionising the private markets industry through redefining the benchmark for back-office accounting technology. LemonEdge launched in March 2020 and has seen continued growth; today, with over 75 employees working remotely across six continents. Our seed investors include Blackstone Strategic Innovations, Sidekick Partners and several industry experts, giving us unparalleled advisory and strategic support. 

Our fund and portfolio accounting solution is proven across the most complex and largest clients globally in the private capital markets. Located over North America, the Channel Islands, UK and Europe with a combined assets of $1.4 trillion. 

The depth and calibre of our teams’ experience speaks to the excitement we are creating in the industry and ability to attract the very best talent. LemonEdge gives you empowerment to get the job done in a very fast paced environment.  

Who are we looking for? 

Our people are entrepreneurial and importantly hands-on. We’re not a large team and so you will need to get involved. As a member of a scaling start-up, and you will be well supported by the open, approachable senior team and given the freedom to deliver against our overall business goals. Our hybrid home-working policy provides you with the flexibility and autonomy to meet your and your team’s goals on your terms. 

The Opportunity 

We seek a driven and experienced Senior Marketing Manager to lead our marketing efforts and elevate our brand presence globally. You’ll work closely with the chief commercial officer and cross-functional teams, leveraging your strategic mindset and executional capabilities to drive business goals. This hands-on role requires a blend of leadership, creativity, and analytical skills. 

You will have the autonomy to shape marketing initiatives and contribute to the growth of a scaling startup. Supported by an approachable senior team, you’ll be empowered to make impactful decisions in an agile environment. 

The role balances the need for strategic brand leadership, with a heavy focus on lead acquisition, sales support and overall awareness driving. Our existing channel strategy includes online (social / website /PPC / SEO), created in person events, conferences / sponsorships, PR and partnerships. An ability to lead and communicate strategy to key stakeholders, including the business and sales leadership, is balanced with a hands-on ability to execute.  This includes analysis of data, copy writing, manage pay-per-click (PPC) and programmatic advertising, outreach campaigns and superb communication ability.  

Role Responsibilities 

• Develop and execute a comprehensive marketing strategy aligned with business objectives. 
• Oversee all marketing campaigns and initiatives, including digital, social media, content, and product marketing efforts. 
• Manage a team of marketing professionals, fostering skill development and accountability. 
• Collaborate with product, sales, and customer success teams to align marketing efforts with organizational goals. 
• Lead the development of engaging content across all platforms to attract and retain customers. 
• Analyze market trends, competitor activities, and customer insights to refine marketing strategies. 
• Develop and manage the marketing budget, ensuring effective allocation of resources. 
• Measure and report on the performance of marketing campaigns, using analytics to inform future strategies. 
• Represent LemonEdge at industry events and conferences to enhance brand visibility. 

About You 

• Bachelor's degree in marketing, Business, or a related field; Master’s preferred. 
• 5+ years of marketing experience, with at least 2 years in a senior or leadership role. 
• Proven track record of developing and executing successful marketing campaigns. 
• Expertise in digital marketing tools, CRM systems, and analytics platforms. 
• Exceptional communication, leadership, and team management skills. 
• Strong creative vision paired with data-driven decision-making abilities. 
• Experience in FinTech or technology industries is a plus. 

What can we offer you? 

• Help shape a small but growing, strong, and vibrant sales team.
• The opportunity to shape your own future as we grow into new markets.
• Work with a passionate and experienced team with robust technology to genuinely disrupt the financial services market.
• Flexible working from home, with travel to prospects as required.
• A strong in-year and long-term remuneration package. 

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